Description
This content is an ideal start for business owners and people new to marketing to learn the basics of Internet marketing. We’ve included information on how to market online, and even more importantly, how to determine what results you are getting. Then, you can figure out whether you are reaching your target market, where your qualified prospects are, and how they are engaged as a result of your efforts. This content includes sessions on search engine optimisation, e-mail campaigns, pay per click advertising, and more.
Learning Outcomes:
- Determine how their Internet marketing strategy fits with their overall marketing plan
- Apply techniques to influence and engage with their target market
- Weigh out the value of using a distribution service for e-mail marketing campaigns
- Get started with search engine optimisation
- Use online advertising to boost their marketing results
- Adjust their Internet marketing plan based on metrics and reporting
Accreditation and Exam
This course comes complete with a multiple-choice exam and a nationally recognised CPD Certificate.

Multiple Choice Assessment
- Once you have completed the learning you will participate in a multiple-choice assessment, A pass mark of 75% is required.
- The online test is marked automatically, receiving an instant grade.
- Pass guarantee.

Nationally Recognised Certification
- All our courses are accredited by the CPD Certification Service as conforming to universally accepted Continuous Professional Development (CPD) guidelines.
- Once you have completed your assessment you will be awarded a free accredited certificate in PDF format.

What Are The Benefits of CPD
- Gain new skills!
- Improve employment opportunities!
- Up to date with your job requirements
- Enhance your CV!
Course Features
Course Format
User-friendly, interactive online training with downloadable documentation. You can access your course from any desktop, laptop, tablet, or mobile device.

Course Duration
Course take between 1 and 3 hours to complete, You will be given 12 months access to the training.

Support
Our dedicated customer service means we are with you every step of the way. Throughout the course, you will enjoy unlimited support.

Assessment
At the end of the course, there is an online multiple-choice assessment, with instant grading.

Languages
All our courses are available in 100, s of languages.

XO Student Card
All students enrolled on this course are entitled to apply for an XO student discount card.
Who is this course for
Workers in all workplaces and industries are required to take training to ensure that they keep themselves, and those they work with, safe and compliant.
This course is designed for workers of all abilities and in all environments, including those who work in Healthcare, Social Care, Food Hygiene, Health & Safety and Human Resources. It covers the common aspects that are present in all of these environments.